Strolled along Broadway Market last weekend to buy some groceries. The market is just around the corner from where I live and the food there is amazing. Passed by the two sweet white haired old men selling some of the best bread in town. Bought a loaf and got another one for free. Then I walked over to where the garden vegetables are sold. Bought five apples with two worms, and got three courgettes for free as well as two peppers.
Went to Liberty the next day after work. Besides walking up and down the beautiful wooden staircase, I had to buy some Aveda stuff. Mine was empty, and other than the staircase one litre of Aveda’s shampure is worth crossing half of the town twice a year. Bought three product and got additional hair-care product, hair brush, lip-gloss and hair spray for free. That makes four in exchange for three.
Is capitalism insane here? For the Broadway Market incident, it simply made no sense to throw the stuff away, so I can explain that they were pampering me with give aways. But when Liberty showered me on the next day, I got really confused. Strange way of capitalism this is. If you have money to spend, you’ll get it returned. If you don’t have any money, that’s your own fault.
But actually if I give it a thought, at least if it happens spontaneously the buy-one-get-one-free attitude is much more sympathetic as well as pragmatic than the strict German you-pay-for-what-you-get system. The German one denies the logic of supply and demand much more, at least on the side of supply. So even if you have money, you can never get the feeling you have been lucky, since you have to pay dearly. Hm. Which one do you prefer?



